Who is this blog for? It is for anyone responsible for marketing consumer products and making them successful at retail. Our blogs focus on the issues you face everyday. This includes good old brick-and-mortar and digital retail.
If you are involved with channel marketing, retail marketing, digital shopper marketing, merchandising, packaging, in-store promotions or retail displays, this blog will deliver information to help you do your job better. We promise to stick to the topic, we won’t share your email or clog your in-box.
If you would like to be a guest contributor to this blog please contact Patty Jensen at firstname.lastname@example.org. Below is a link to our editorial guidelines: